We experiment with new ways to increase public understanding of how news works. Rather than duplicate existing projects, we promote them and seek to expand their efforts. We collaborate with many partners.
We help newsrooms try new ways of being open about who they are, what they do and why — and to engage with their communities in ways that help people seek, understand, act on and even create news.
We’re grateful for our launch support from the Facebook Journalism Project, News Integrity Initiative, Democracy Fund, and Rita Allen Foundation. Each funder invests in a portfolio of projects worth looking at.
If you hate the media, you’re more likely to be fooled by a fake headline: Read Nieman Lab’s feature on the News Co/Lab’s latest research with the Center for Media Engagement.
What We’re Reading
Audiences rated news stories with a box explaining their process as more trustworthy than articles without.
The spread of flu vaccine misinformation is changing the way we share information.