Scientists Need Stronger Public Engagement in ‘Post-Truth’ World, Says Former NOAA Administrator

In a piece published by the American Institute of Physics, Alexis Wolfe provides an analysis of Jane Lubchenco’s continued effort to mend the disconnect between science and society. Lubchenco, who is also the former head of National Oceanic and Atmospheric Administration (NOAA), recently gave a lecture stressing the importance for the scientific community to adapt in a “post-truth” world in which, “objective facts are less influential in shaping public opinion than appeals to emotion and personal belief.” In a “post-truth” world, the scientific community needs to consider new approaches to draw in the public. Whether you are a scientist or reporting on science, Lubchenco’s suggestions are a helpful way to connect science and society.

Sayo Akao is a recent graduate from Arizona State University’s Walter Cronkite School of Journalism & Mass Communication. As digital communication specialist in the News Co/Lab, Akao is assisting the team to create positive change in news literacy through a variety of different approaches.